SUNSAN PRODUCTS MARKET CHAIN AND ACKNOWLEDGEMENT

Sneha Sanjivini

A natural 'pain killer', gently soothes away pain, aches, cramps and muscle fatigue, leaving your skin healthy, supple and glowing. Sneha Sanjivini Massage Oil makes

use of Eucalyptus and peppermint oils which apart from being deodorants, act as a heat shield to minimize pain. The additional ingredients of lavender and Bergamot heal cuts, psoriasis, dermatitis and eczema; while Lemon and Rosemary reduce muscular obesity and cellulite. The Vetivert roots immersed in the oil constantly give out their natural properties, thereby enriching the oil.

Neem Shampoo

Sunsan's Neem shampoo is probably one of the safest hair treatments and can be used on any type of hair, thanks to its main ingredient Need, which stimulates and conditions your crowning glory. In addition Aloevera, Tulsi and Amla strengthen and nourish the root itself. The Lavender, Rosemary, Patchouli, Ylang and Vetivert

essential oilsin the shampoo condition and

nourish dry hair and guard against scalp disorders. Sunsan's Neem shampoo also contains other secret herbal ingredients which develop the overall well-being of your hair.

Shikakai Shampoo

The cleansing properties of Shikaki are legendary. Sunsan combines this along with Amla, Brahmi & Bhringraj which reach the delicate hair follicle to strengthen and nourish the root. The shampoo also contains Henna, a natural hair dye which adds shine and bounce to hair and Aloevera, an anti dandruff agent which adds shine and prevents splitting to offer you. A naturally perfumed hair cleanser whose regular use will lead to thick, healthy, lustrous hair. This shampoo also contains

the essential oils of Basil, Need, Lavender,

Rosemary, Patchouli and Vetivert which act as a tonic for the hair, ridding it of problems like dandruff and alopecia.

Bath Grains - Sougandhiga

Works to eliminate grime and dead cells from the surface while the calming properties of Lemon, Lemon grass and Peppermint oil leave you feeling cleansed, fresh and relaxed. Can be used as a soothing sponge bath for bed- ridden patients.

Pain balm - Trishul

This is a time tested, proven pain balm with only natural ingredients
containing Eucalyptus,

Camphor and peppermint which acts as an analgesic, antiseptic and sedative to provide relief from headache, muscular aches, rheumatism, bronchitis, fever, common cold and stiff neck; Tri-Shul uses beeswax as a base, which being a natural substance has very high healing properties when compared to petroleum jelly or other artificial substitutes.

Charmasanjivani

Light non-greasy ointment whose most active ingredients are the fragrant Geranium

and bee’s wax which quickly soothes and heals chapped skin, lips and feet giving a healthy, radiant glow. Just the thing for winter and dry spells.

*Sunsan Corporation is the sole Whole sellers, Manufacturers and Distributors Of the product.

Their manufacturing unit is

Nagadevi industrial complex

Kamnalli

Bangalore.

*Retailers are the following:

Health & Glow

Nilgiris

Thom’s bakery

Selected Super Markets.

Sunsan has gone international

Sunsan has found a strong customer base in the international market. It exports its products to Indonasia,Malaysia and Singapore.

Market opportunities and Challenges:

Opportunities-

-High demand of herbal and Ayurvedic products in the international market.

-Export can be high.

-Can add to the economy of our country

-Opportunity to become global leaders in the field of Ayurveda and Herbal Products.

Challenges-

-National market having more faith in international synthetic cosmetic than in natural herbal cosmetic.

-Only a limited sector of market caters to Herbal product.

-Sales are low.

-Advertising and Publicity is very expensive.

-Less or no support from Government to promote such organizations.

-Have to use your own capital for such organizations.

Mind Of The Indian Consumer-

It is sad that we have less demand for these heritage products in our own country. We rely more on International products for our skincare and curing any kind of physical ailments. It is important to understand the need and the benefits of using these healers.

Acknowledgement-

At the very as citizens of the country and upcoming Managers we strive to make the herbal industry grow and enable it to boom our economy of our country.

We’d like to extend our gratitude to the Sunsan Corporation

and Mr Denis Thomas

been extremely co-operative in giving us all the information.

Also our Marketing Professor Mr. Sridhar who gave us an opportunity to work on this project which gave us exposure and which is surely going to help us in our future.

-Thanking all for their support and co-operation

Vivek Raju

Fawaz Ali Masud

Shruti Sewak